Ecommerce Website
Design.
LAPA Studio designs ecommerce websites for DTC brands, boutique retailers and luxury houses where the store is both a magazine and a checkout. Custom design, custom build, no template thinking.
Editorial is a conversion feature
Well-shot, well-typeset product pages sell better than generic ones. The 'aesthetic' and the 'funnel' are the same thing done properly.
Custom design, custom build
No theme kits, no page-builders. Every store is designed and built for the brand — Shopify, Shopify Plus or headless.
Editors ship without engineers
Merchandising, PDP updates, campaign pages — your team publishes without a developer ticket.
Ecommerce Design Engagements
Full store design & build
Discovery, design system, custom Shopify or headless build, launch — one team, one contract.
Redesign of an existing store
Same platform, better editorial and better conversion. For brands who outgrew their theme.
PDP & campaign systems
Reusable product-detail-page and campaign-page systems designed for weekly launches.
Editorial content system
Journal, lookbooks, brand story pages — designed as a real magazine, not a blog afterthought.
Migration & replatform
WooCommerce, Magento, Squarespace → Shopify or headless. Design, engineering and SEO in one scope.
Brand + ecommerce
Full brand identity paired with the store — for pre-launch DTC and rebrand projects.
Ecommerce categories we design for
Fashion & apparel
DTC clothing, footwear, accessories, luxury RTW.
Beauty & wellness
Skincare, supplements, fragrance — subscription-friendly.
Home & lifestyle
Homeware, ceramics, textiles, furniture.
Fine jewelry & watches
Editorial commerce for houses, ateliers and independent designers.
Food, wine & spirits
Estate wines, small-batch spirits, subscription F&B.
Boutique retailers
Multi-brand boutiques with strong editorial positioning.
The best ecommerce sites don't look like ecommerce sites.
They look like magazines that also happen to sell.
Ecommerce Design FAQ
How much does ecommerce website design cost?
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Design-and-build custom Shopify: €12,000–25,000. Headless Shopify: €22,000–45,000. Rebrand + store: €28,000–60,000.
How long does it take?
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8–12 weeks for a custom Shopify store, 12–18 weeks for headless, 14–20 weeks for a full rebrand + store.
Do you work on WooCommerce or BigCommerce?
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We recommend Shopify for most DTC brands. WooCommerce only when it's paired with a content-first WordPress site. BigCommerce project-by-project.
Can you handle photography?
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We art-direct product and lifestyle photography and partner with photographers we've worked with for years. Every store launches with imagery that matches the design.
Ready to start?
Tell us about the store. We reply personally within one business day.
Start a Conversation→Ģertrūdes iela 10, Centra rajons LV‑1010, Rīga