Shopify Web Design
for US Brands.
LAPA Studio designs and develops custom Shopify stores for US direct-to-consumer brands — fashion, beauty, home, food and lifestyle. Editorial themes, Shopify Plus builds and headless Hydrogen storefronts. EU-based senior team, US-friendly working hours, USD-friendly billing.
Editorial, not template
Every store is a custom Shopify 2.0 theme. No Dawn re-skins, no page-builder bloat, no cookie-cutter DTC clone.
Built for Core Web Vitals
Sub-2s LCP, minimal JS, disciplined app stack. Your Meta and Google ads land on a store that actually converts.
US brand, EU price
Senior New York / LA quality at Riga rates. Same Slack, same Figma, same Loom — 30–50% less than a comparable US agency.
Shopify Engagements for US Brands
Custom Shopify 2.0 themes
Fully custom sections, blocks and metaobjects. In-house merchandisers edit daily without breaking design.
Shopify Plus builds
For $2M+/year merchants — B2B, wholesale, multi-storefront, checkout customization, Shopify Functions.
Headless Hydrogen
Storefront on Hydrogen or Next.js, Shopify admin in the back. Bespoke frontend without leaving Shopify's ecosystem.
Replatforming to Shopify
WooCommerce, Magento, BigCommerce or Squarespace → Shopify. 301 map, catalog import, SEO preservation.
Shopify redesigns
Same platform, better editorial, higher AOV. For US brands stuck on a first-launch theme.
Klaviyo, Yotpo, Rebuy, Loop
The US DTC stack — configured selectively. Every app pays for its Core Web Vital tax.
US Shopify categories we build for
Fashion & apparel
DTC clothing, footwear, accessories — from launch to $10M/year.
Beauty & skincare
Subscription-friendly beauty and wellness brands with editorial content needs.
Home & lifestyle
Furniture, homeware, ceramics, textiles — categories where photography wins.
Food & beverage
DTC food, coffee, wine and spirits — subscription and one-off.
Luxury & jewelry
Fine jewelry, watches, leather goods — editorial ecommerce for US maisons.
B2B & wholesale
Gated pricing, MOQ, sample requests, trade approval flows on Shopify Plus.
Shopify done properly, on US brand time.
Most Shopify stores look like Shopify stores. Ours don't. That's the whole point of hiring us.
Shopify for US brands — FAQ
Do you work with US clients from Europe?
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Yes — the majority of our Shopify work is US-based. We overlap 4–5 hours with EST / CST every day, run Slack + Loom async, and bill in USD via wire or Wise.
How much does a custom Shopify site cost for a US brand?
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Custom Shopify 2.0 theme: $10,000–22,000. Shopify Plus build: $18,000–40,000. Headless Hydrogen: $22,000–50,000. Migration adds $8,000–15,000.
How long does a Shopify build take?
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6–10 weeks for a custom theme, 10–16 weeks for headless or Shopify Plus. Migrations add 2–3 weeks for redirects and catalog cleanup.
Which Shopify apps do you actually recommend?
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Klaviyo for email/SMS, Judge.me or Yotpo for reviews, Rebuy for merchandising, Loop for subscriptions and returns. We install apps selectively — every app is a Core Web Vital tax.
Do you handle Shopify SEO and 301 redirects?
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Yes. Every migration ships with a full URL map, canonical audit, structured data, and Search Console handover.
Ready to start?
Tell us about the store. We reply personally within one US business day.
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